Look at site speed. Slow loading times can lead to a frustrating user experience. As consumers, we want to find information quickly. If a site takes too long to load, we'll look elsewhere. You can easily test the speed of your site with this free Google tool. The tool will test both desktop and mobile site speeds. Bonus: it not only gives you a score but provides suggestions for improvement. Leverage images strategically.
Well-placed and relevant images can transform the look of a text-rich landing page. I recommend testing new images, as well as the placement of images on the page. Test, test and test some more! I wondered if I should put this chip first or last. This is arguably one jewelry retouching service of the most important, but it is also the most often mentioned. Everyone knows that landing pages need to be tested, but developing tests can always be difficult. Hopefully the points above have provided some inspiration.
Continue the conversation Think of the buyer's journey as a cycle, not a linear trajectory. What difference does it make to see it that way? The fun doesn't stop after the conversion - the cycle begins again! After the conversion (or sale), there are often immediate opportunities to upsell, cross-sell, or further engage through blog posts, content, and social media. A few suggestions: Cross-selling and up-selling. With the end of every sale comes a new beginning.